8 January 2015
Zapier is a popular tool that connects the web apps you use to easily move your data between them and automate tedious tasks. It uses simple, event-based automation to avoid repetitive tasks which helps reduce the time spent on data entry and makes it easier for you to manage your leads in ClinchPad.
We’re pleased to announce that with the new Zapier integration, you’ll be able to integrate your ClinchPad account with over 350+ other applications across the world.
17 July 2014
We hope you’re having a productive time using ClinchPad and we’re eternally thankful to all of you for your kind suggestions & comments in the past few months. Over the last six months, we have pushed out several new features, improved the UI and made changes to speed up the site performance. ClinchPad is now more powerful than ever and you can increase your productivity drastically by following these tips
7 July 2014
In today’s competitive business environment, a good lead generation strategy can be the difference between success and failure. This involves creating an awareness and interest about your products and services in order to develop leads, which can be converted into actual sales.
1 July 2014
Face to face meetings always have more impact than a phone call or email. But if you’re meeting a prospect for the first time, then how do you ensure that the first conversation is memorable and productive?
1 July 2014
Unbounce lets marketers build high-converting landing pages without requiring any technical knowledge. It offers 1-click publishing, A/B testing and a suite of best-practice landing page templates.
We’re pleased to announce that you can now integrate your Unbounce landing pages with ClinchPad. After completing the integration, leads in ClinchPad will automatically be created whenever forms on your Unbounce landing pages are filled out.
You can find the steps for integrating your Unbounce landing pages with ClinchPad in this support article.
18 June 2014
GetResponse is an email marketing tool which is popular for sending and managing newsletters. It is a web based application. With a free plan, it is widely used by many to send periodic emails to their customers and prospects.
We’re pleased to announce that now you can add Contacts in ClinchPad to your GetResponse subscriber lists. This reduces the time spent on duplicate data entry and makes it easier to keep your subscription lists up to date.
To get started with integrating your GetResponse account with ClinchPad, read this integration guide.
10 June 2014
According to the findings of Bain & Company, a major American management consulting company, it costs 6–7 times more to acquire a new customer than to retain an existing one. This report attaches a numerical value to what is now common knowledge - it pays to keep customers happy.
While battling tooth and nail to gain their share of the market acquiring new clients and venturing into new markets, many companies are also increasingly becoming aware of the importance of maintaining good relationship with their existing clients.
It’s the existing clients who bring in revenue from repeat sales, market referrals and most importantly spread the word about your company among their peers.
Moreover, it is quite likely that your competitors are vying to acquire your existing client base. You miss out on catering to your clients needs and chances are they will turn their backs to you pretty soon!
Another research points out that 55% of customers would pay extra to guarantee a better service. This further reinforces the need to invest time and resources to fine tune customer service strategies.
Companies are increasingly nurturing a team of professionals earmarked to maintain client relationship. These client relationship managers are required to constantly stay in touch with their set of clients, resolving their problems and addressing their needs as and when required.
However, if everyone in your line of business is doing the same thing, how can your company gain an edge over the others? Let’s take a look at a few client relationship management ideas that are bound to increase your customer retention rate:
6 June 2014
It is a fairly well established fact that a successful lead generation strategy and increasing the number of leads that enter your sales pipeline can have a positive impact on sales. The question is, what to do with all the leads in your sales funnel?
If you have defined your sales funnel, then you know the different stages to guide your lead through to convert a raw lead to a prospect to actual sales and finally to a returning customer.
Filling up the top of the funnel is good news to your business, but at the same time, it is important to focus on the number of leads at each stage.
Yes, I’m talking about sales tracking throughout the various sales pipeline stages. An efficient sales process is one where the manager is always in the know of which stage a lead is on, how long has it been in the sales pipeline and which sales team member is working on which lead.
3 June 2014
Social marketing is a beast to tame. From understanding the audience to keeping them engaged and benchmarking the results, the entire road is filled with pitfalls and landmines. Social is one marketing domain where smart work clearly trumps hard work.
Marketing campaigns are all about trial and error. Failing fast is always alright. However, you’ll need a bunch of metrics to benchmark and the right set of tools to track them to know if you are on the right track or not.
After rounding up a list of web apps to measure and make sense of web traffic, we thought a list of apps for social media analytics and management would be of great help to small and medium businesses. Here we ago:
30 May 2014
Campaign Monitor is an email marketing tool which is popular for sending and managing newsletters. It is a web based application. With a free plan, it is widely used by many to send periodic emails to their customers and prospects.
We’re pleased to announce that now you can add Contacts in ClinchPad to your Campaign Monitor subscriber lists. This reduces the time spent on duplicate data entry and makes it easier to keep your subscription lists up to date.
To get started with integrating your Campaign Monitor account with ClinchPad, read this integration guide.
